SEO Marketing Expert

At Rule27 Design, we recognize the critical role that search engine optimization (SEO) plays in driving organic traffic, improving online visibility, and boosting brand presence. As an SEO Marketing Expert, you will be an integral part of our digital marketing team, leveraging your expertise to optimize websites, implement effective SEO strategies, and achieve exceptional results for our clients.

As an SEO Marketing Expert at Rule27 Design, you will be responsible for developing and executing comprehensive SEO strategies that align with clients' goals and target audience. You will conduct in-depth keyword research, analyze website performance, and optimize on-page and off-page elements to improve search engine rankings and drive organic traffic.

Collaboration and communication are at the core of our work culture, and as an SEO Marketing Expert, you will work closely with clients, content creators, web developers, and designers to ensure seamless implementation of SEO best practices. Your ability to effectively communicate technical SEO concepts, provide guidance, and collaborate with cross-functional teams will be vital in achieving campaign success.

To excel in this role, you should possess a deep understanding of SEO principles, search engine algorithms, and industry trends. Your expertise in technical SEO, keyword analysis, link building, and content optimization will allow you to identify opportunities, solve complex problems, and drive continuous improvement.

We foster a culture of innovation and encourage our SEO Marketing Experts to stay up-to-date with emerging SEO trends, tools, and techniques. Your passion for SEO, curiosity, and willingness to explore new opportunities will be valued as we strive to deliver cutting-edge solutions and stay ahead of the competition.

Join us at Rule27 Design as an SEO Marketing Expert and be part of a team that thrives on creativity, collaboration, and achieving remarkable outcomes. Together, let's harness the power of SEO to help our clients dominate search engine rankings, increase online visibility, and drive sustainable business growth.

Responsibilities

• Develop and implement comprehensive SEO strategies to improve search engine rankings, increase organic traffic, and drive business growth for our clients.
• Conduct thorough keyword research, analyzing search volume, competitiveness, and relevance to identify target keywords and opportunities.
• Optimize website content, including meta tags, headings, URLs, and on-page elements, to improve search engine visibility and user experience.
• Collaborate with content creators and web developers to ensure SEO best practices are implemented during website development and content creation processes.
• Perform technical SEO audits, identifying and resolving issues that may impact website performance and indexing.
• Monitor and analyze website performance using SEO tools and Google Analytics, providing regular reports and insights to clients on key performance metrics.
• Conduct competitor analysis to identify industry trends, benchmark against competitors, and identify areas for improvement.
• Develop and implement link building strategies to enhance domain authority and improve search engine rankings.
• Stay up-to-date with industry trends, algorithm updates, and best practices in SEO, incorporating new techniques and strategies into campaign development.
• Collaborate with cross-functional teams, including content creators, web developers, and designers, to ensure seamless integration of SEO best practices.
• Stay informed about data privacy regulations and ensure compliance with applicable laws and regulations.

Requirements

• Bachelor's degree in Marketing, Advertising, Communications, or a related field.
• Proven experience as an SEO specialist or similar role, with a track record of improving search engine rankings and driving organic traffic.
• In-depth knowledge of SEO principles, search engine algorithms, and industry trends.
• Proficiency in SEO tools, such as Google Analytics, Google Search Console, SEMrush, Moz, or similar platforms.
• Experience with keyword research and analysis, competitive analysis, on-page and off-page optimization, and technical SEO audits.
• Familiarity with content management systems (CMS) and website development principles.
• Strong analytical skills and ability to interpret data, identify trends, and make data-driven decisions to improve SEO performance.
• Excellent communication skills, both written and verbal, with the ability to effectively communicate complex SEO concepts to clients and stakeholders.
• Strong project management skills, with the ability to manage multiple SEO campaigns simultaneously and meet deadlines.
• Passion for staying up-to-date with emerging SEO trends, tools, and techniques.
• Relevant certifications in SEO, such as Google Analytics and Google Search Console, are preferred.
• Experience in marketing, advertising, or digital agency environments is a plus.

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